Your Agency Delivers the Results.
We Do All the Work.
Fully managed link building — guest posts, niche edits, HARO — delivered under your brand. Your clients see your logo. You scale without hiring. We handle everything from outreach to reporting.
You Sell It. We Build It. Your Client Never Knows.
White label link building means you offer link building as your own service — and we do all the actual work behind the scenes. Every link is built by our team. Every report carries your brand. Linking Oz is completely invisible to your clients.
It's the most efficient way to scale your SEO agency without hiring new staff, training junior link builders, or managing outreach campaigns. You focus on client relationships and growth. We focus on delivering quality links.
We act as a silent extension of your team — responsive, consistent, and fully aligned with your quality standards and timelines.
Start Your Agency Partnership →Built for Agencies, Freelancers & Consultants Who Want to Scale
If you're selling SEO to clients but not building links in-house, this service was made for you.
SEO & Digital Marketing Agencies
Offer link building as a core deliverable without the overhead. Scale client campaigns without hiring link builders or managing outreach teams internally.
Most common use caseFreelance SEO Consultants
Take on more clients than you could handle alone. White-label our full link building operation as your own — instant credibility, zero extra workload.
Perfect for solo consultantsWeb Design & Development Agencies
Add high-margin SEO services to your offering. Upsell link building to existing web clients without any SEO expertise on your team.
High-margin upsellContent Marketing Agencies
Complement your content production with link acquisition. Offer clients a complete content + links package that drives measurable rankings, not just traffic potential.
Complete content strategySaaS & Growth Agencies
Your SaaS clients need authority and DR growth, not just content. White-label niche edits and HARO links for fast DR lifts that your competitors can't replicate.
DR growth focusedLink Building Overflow Partners
Already doing link building but overwhelmed with volume? We handle overflow campaigns — same quality bar as your own work, delivered on your timeline.
Scale without limitsEvery Link Building Service We Offer Is Available White-Label
Mix and match services across clients. One account manager. One invoice. Full flexibility.
Guest Post Link Building
Editorial placements on real, high-DR websites with custom-written content. Full article written and published — you just approve the target site and anchor text.
Niche Edit / Link Insertions
Links placed into aged, already-indexed articles on high-authority sites. Fastest turnaround, excellent authority transfer — ideal for clients needing quick wins.
HARO / Media Link Building
Editorial citations in Forbes, Entrepreneur, Healthline and 800K+ outlets. Highest-authority links available — ideal for competitive niches and YMYL clients.
Blogger Outreach
Manual outreach to niche bloggers and publishers — no PBNs, no link farms. Every placement is on a real site with real traffic, fully vetted and pre-approved.
Your White Label Partnership — Step by Step
From onboarding to monthly reporting — here's exactly how we operate as your silent link building team.
Agency Onboarding — Fast, Simple, Confidential
We start with a brief onboarding call, sign your NDA, and set up your agency account. Everything from this point is under your brand — no Linking Oz branding anywhere your clients will see.
- ✓ NDA signed before any work begins
- ✓ Agency portal access and account manager assigned
- ✓ White-label report template set up with your logo
- ✓ Pricing agreed — volume discounts applied from day one
- ✓ Onboarding call takes under 30 minutes
Setup time from first contact to first campaign brief
Submit Client Briefs — One Per Client, Simple Format
For each client you want links for, you submit a simple brief: target URL, anchor text preference, niche, DR range, and any site exclusions. We handle everything from there.
- ✓ Standardised brief template — takes 5 minutes per client
- ✓ Submit multiple clients at once — no limit on volume
- ✓ Specify service type per client (guest post, niche edit, HARO)
- ✓ Include any competitor site exclusions or publisher blacklists
- ✓ Rush briefs accepted with 24h priority turnaround flag
Average time to submit a client brief — then we take over
We Prospect and Vet Every Placement Site
Our team manually identifies placement opportunities for each client — matching niche, DR, traffic, and topical relevance. We reject over 75% of candidates that don't meet our quality bar.
- ✓ Minimum DR met per your brief requirements
- ✓ Real organic traffic verified via Ahrefs — page level
- ✓ Spam score checked against Moz, Majestic TF/CF
- ✓ Topical relevance manually confirmed — not keyword matched
- ✓ No PBNs, link farms, or sites with unnatural link profiles
Of prospects rejected before they reach your approval list
You Approve Every Site Before We Proceed
Before a single outreach email is sent, you receive a full list of target placements with all metrics. You approve or reject each one — we only proceed on confirmed approvals.
- ✓ Full metrics per site: DR, DA, organic traffic, niche, spam score
- ✓ Exact article URL shown for niche edits — no surprises
- ✓ Reject or replace any site — unlimited rounds of revision
- ✓ Your clients can see the list — it's branded under your name
- ✓ Turnaround starts only after your written approval
Pre-approved placements — zero surprises, zero risk
Links Go Live — White-Label Report Delivered
Once links are live, we update your white-label Google Sheet in real time. Every placement includes the live URL, metrics, anchor text, and placement date — ready to forward directly to your client.
- ✓ Real-time Google Sheet with all placements
- ✓ Your agency logo and brand on every report
- ✓ Per-client sheets — easy to share directly with your clients
- ✓ 365-day link guarantee — free replacement if any link drops
- ✓ Monthly billing post-completion — pay only for live links
Reports update in real-time — your clients always see current data
Why 300+ Agencies Partner With Linking Oz for White-Label
There are dozens of white-label providers. Here's what makes agencies stay with us long-term.
Consistent Quality at Any Volume
Whether you order 5 links or 500 this month, the vetting process is identical. Every site passes the same 4-point quality audit. No quality drop-off as volume scales.
Total Confidentiality — Zero Exposure Risk
We sign your NDA, remove all Linking Oz branding from every client-facing document, and never contact your clients directly under any circumstances. Your relationships are 100% protected.
One Account Manager for All Clients
No account juggling, no ticketing systems. Your dedicated manager knows your client list, your quality preferences, and your agency's standards. Consistent communication, every time.
Pre-Approval Means No Client Complaints
Because you approve every site before we build, there are zero surprises. Agencies that have had bad experiences with other providers tell us this step alone changes everything.
All Services Under One Roof
Guest posts, niche edits, HARO, blogger outreach — all available white-label from one partner. No need to manage multiple suppliers or consolidate reports from different vendors.
You Only Pay for Live Links
No retainers for zero results. We invoice after links go live. If a placement doesn't meet the agreed standard, it doesn't go on your invoice. Period.
Linking Oz White Label vs. Building In-House vs. Other Providers
See how partnering with us stacks up against the alternatives.
| Factor | Linking Oz ✦ | In-House Team | Other WL Providers | Fiverr / Cheap Gigs |
|---|---|---|---|---|
| Setup Time | Under 30 mins | 3–6 months hiring | 1–2 weeks | Instant |
| Quality Control | 4-Point Manual Audit | Depends on hire | Varies widely | Minimal / PBN risk |
| NDA & Confidentiality | ✓ Always | ✓ Employment contracts | Varies | Rarely |
| Pre-Approval | ✓ Every placement | ✓ Full control | Sometimes | Almost never |
| White-Label Reports | ✓ Your branding | ✓ You control | Sometimes | No |
| Scalability | Unlimited — same day | Requires more hires | Limited capacity | Unreliable |
| Monthly Cost to Agency | Pay-per-live-link | $4,000–$8,000+/mo | Retainer + per-link | Cheap upfront |
| Penalty Risk to Clients | Very Low | Depends on skills | Varies | High |
White Label Packages — Transparent, Scalable, No Hidden Fees
All packages include pre-approval, white-label reporting, NDA, and 365-day guarantee. Volume discounts increase the more you scale.
- ✓ Guest Posts, Niche Edits, HARO
- ✓ DR 30–90 available
- ✓ Pre-approval on all placements
- ✓ White-label Google Sheet reports
- ✓ NDA signed
- ✓ 365-day guarantee
- ✓ Pay per live link
Standard per-link pricing applies.
- ✓ Everything in Starter
- ✓ Volume discount from link 10
- ✓ Dedicated account manager
- ✓ Priority turnaround
- ✓ Multi-client dashboard
- ✓ Monthly strategy call
- ✓ Custom anchor strategy
Volume pricing revealed on call.
- ✓ Everything in Growth
- ✓ Maximum bulk discounts
- ✓ Custom SLA & KPIs
- ✓ API reporting integration
- ✓ Slack/Teams channel support
- ✓ Co-branded case studies available
- ✓ Quarterly business review calls
Custom invoice. Dedicated team from day 1.
💡 All white-label pricing is negotiated on a call — we tailor margins to your agency's volume and growth trajectory. Book a free call →
What Agencies Say After Scaling With Linking Oz
Real feedback from agency owners and SEO directors who use our white-label service.
Every White-Label Partnership Is Backed by These Promises
These aren't marketing lines — they're written into our agency agreements.
100% Confidential
NDA signed, zero Linking Oz branding in client materials. Your clients will never know we exist.
Pre-Approval Always
No outreach happens without your explicit approval of every placement URL and its metrics.
365-Day Link Guarantee
Any link removed within 12 months is replaced free — no questions, no delays.
Pay After Delivery
We invoice only after links go live and are verified. No upfront retainers for work not yet done.
White Label Link Building — Agency Questions Answered
Everything agencies ask before getting started. Still have questions? Just ask us.
No — and this is something we take very seriously. We sign your NDA, use your agency branding on all reports, never mention Linking Oz in any client-facing communication, and never contact your clients directly. If asked, all reports are delivered as if your agency produced them in-house. Your client relationships are fully protected.
Volume discounts apply progressively from link 10 onwards. The per-link rate decreases as your monthly volume increases — typically we negotiate a fixed rate per tier (e.g. 10–30 links/month at one rate, 30–60 at another). Exact rates are discussed on your agency call. Discounts are applied across all service types combined, so a mix of guest posts and niche edits still counts toward your total volume.
Yes — your agency account can manage unlimited clients. Each client gets their own brief, their own approval list, and their own white-label report sheet. Your account manager sees the full picture and can prioritise across clients based on your instructions. There's no technical limit on how many clients you can manage simultaneously through us.
We operate across virtually every English-language niche — SaaS, finance, health, legal, real estate, ecommerce, travel, lifestyle, automotive, and more. For more obscure or regulated niches (gambling, CBD, adult), ask us on your discovery call. We'll tell you honestly whether we have the publisher network to serve that niche well before you commit to anything.
There's no minimum order — you can start with a single link for a single client. Many agencies start small to test quality before scaling. We don't lock you into retainers or minimum monthly commitments. You order what you need, when you need it. As volume grows, you'll naturally move into better pricing tiers.
Our 365-day guarantee applies to all white-label links. If any link is removed within 12 months, we replace it with an equal or better placement at no charge. You simply flag the removed link to your account manager and we action the replacement within our standard turnaround. This guarantee covers all link types — guest posts, niche edits, and HARO placements where applicable.
Yes — we have publisher networks across German, French, Spanish, Italian, Dutch, and Portuguese language sites. International white-label links are available at custom pricing discussed during your onboarding. For country-specific TLD campaigns (e.g. .de, .fr), let us know on your brief and we'll match placements to the target market.
Absolutely. Our HARO / media link building service is fully available white-label. You sell "media outreach" or "PR link building" to your clients — we handle all pitching, monitoring, and reporting under your brand. This is one of our most popular white-label offerings because the link quality (DA 70–95+) is a strong differentiator for agencies competing on results.
Ready to Scale Your Agency Without Scaling Your Team?
Book a free 20-minute agency call. We'll walk you through pricing, show you sample reports, and tell you exactly how we'd support your client base — no commitment, no hard sell.
